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From Cart to Closet: Customer Marketing Tactics to Elevate Your Fashion Brand

Tuesday, March 4, 2025

12:00 PM EST / 9:00 AM PST

Speakers

  • Priya Patel

    VP, Brand & Product Marketing

  • Joe Fazzalari

    Technology Partner Manager

  • Jon Knott

    Director, Ecosystem Partnerships

  • SJ Carcamo

    Sr. Partner Marketing Manager

  • Alexa Kilroy

    Director of Marketing

Overview

The fashion industry continues to soar, with global revenues surpassing $350 billion in 2024 and set to grow even further in the coming years. But with shifting trends, rising competition, and changing customer expectations, standing out in the DTC fashion space is becoming increasingly difficult.

As the industry moves forward with new innovations, technologies, and market shifts, fashion brands need to do more than just keep up—they need to take the lead. The question is: how can you stay ahead of the curve and turn these challenges into opportunities?

In this webinar, top Shopify experts will share actionable insights to help you navigate your customers’ changing needs. You’ll learn proven customer marketing strategies that go beyond seasonal trends—helping you build deeper connections, boost conversions, and drive long-term loyalty.

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