The Secret Formula: Part 2
How to Build a Thriving DTC Beauty Brand
Build Stronger Relationships with a Technology-First Generation
Wednesday, April 24, 2024
9 A.M. PST/12 P.M. EST
Director of Marketing
Director, Digital Merchandising
Onboarding Team Lead
VP
Gen Z makes up 21% of the population. The majority (60%) of customers in the Gen Z generation think digital first impressions are more important than in-person ones. And 87% of them say they want a personalized shopping experience.
Join us as we chat with experts from SKIMS, Postscript, and Electriq Marketing on Wednesday, April 24 at 9 A.M. PST/12 P.M. EST to discuss how to successfully sell to Gen Z consumers over the long term. Learn proven marketing strategies to build stronger relationships with this generation to boost conversions, grow customer lifetime value, and increase loyalty to your brand.