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iOS Privacy Changes
What They Mean & How to Adapt to the New Creative Landscape
1 Hour
Wednesday, September 15, 2021
Speakers
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Josh Henry-Hicks
VP of Paid Social
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Shaun Lewin
Lead Content Producer
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Lindsay Kolinsky
Partner Marketing Manager
Overview
For years, brands have relied on Apple’s data tracking to target users with personalized ads and draw more qualified traffic to their websites. However, with the recent iOS privacy changes, they have been forced to reimagine their digital marketing strategies and adapt to this new creative landscape.
In the inaugural episode of Okendo’s eCommerce Masterclass series, watch MuteSix’s VP of Paid Social, Josh Henry-Hicks, and Lead Content Producer, Shaun Lewin, as they explains how brands can navigate the iOS privacy updates and adapt to the new creative landscape.
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