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Beginner, Intermediate, & Advanced Techniques for Personalization

Almost 80% of consumers say that personalized brand experiences are important to their shopping experience

1 Hour

Tuesday, March 28, 2023

Speakers

  • Lindsay Kolinsky

    Senior Marketing Lead

    Okendo Logo

  • Riya Jindal

    Technology Partnership Manager

  • Greg Zakowicz

    Sr. Ecommerce Expert

  • Jen Rogers

    Manager, Revenue Enablement

  • Roee Stimler

    Head of Partnerships

Overview

Personalization is no longer optional. Today’s consumers expect it. Almost 80% of consumers say that personalized brand experiences are important to their shopping experience.

With its growing impact on sales and revenue, brands know they should have a personalization strategy in place. But for some merchants personalization feels more like a buzzword, and they don’t actually know where to get started in implementing a personalization strategy for their brand.

In this webinar, ecommerce experts from Okendo, Shipbob, Nosto, Rise.ai and Omnisend will share different tactics and tips to help brands get started and scale their strategy, including:

  • How to collect zero-party data through reviews and surveys and power your personalization strategy
  • Strategizing your abandoned cart emails
  • Use loyalty programs that are enticing to all customers
  • Provide personalized product recommendations on-site to increase conversion
  • Offering eco and luxe packaging options to tap into personal consumer values

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