01Okendo Surveys helped Kut from the Kloth uncover high-value insights across key moments in the customer journey.
02With one easy-to-use platform for Surveys and Reviews, Kut from the Kloth has a unified view of customer data to guide smarter decisions.
03The seamless integration between Okendo and Klaviyo makes it easy for the brand to leverage zero-party data and power personalized marketing.
About
Kut from the Kloth is a women’s fashion brand known for its premium denim and effortlessly stylish apparel, designed to deliver the perfect fit for every body type.
With a focus on comfort, confidence, and everyday wearability, the brand has built a loyal following by helping women look and feel their best.
Challenges
Kut from the Kloth needed a simple, scalable way to collect actionable feedback throughout the customer journey.
Without the right tools, they struggled to understand shopper preferences and intent, which made personalizing the experience difficult.
They needed a platform that would fit seamlessly into their existing tech stack and enable them to quickly turn customer insights into targeted actions.
Solution
In partnership with Brand.co, Kut from the Kloth implemented Okendo Surveys to collect real-time feedback throughout the customer journey.
They strategically placed surveys on-site and post-purchase, gathering valuable insights on shopper behavior and preferences without disrupting the experience.
Using Okendo’s easy-to-use platform, the brand quickly identified key trends that helped guide smarter product and marketing decisions.
A deep integration with Klaviyo enabled Kut from the Kloth to activate survey insights through personalized campaigns—boosting engagement and conversions.
“By leveraging Okendo Surveys, Kut from the Kloth can make more informed decisions, optimize engagement strategies, and strengthen customer relationships—all while maintaining a frictionless and efficient feedback loop.”
Neil Popkin
Vice President
Brand.co
Results
Since launching their pre-purchase PDP survey, Kut from the Kloth has collected over 22,000+ survey responses.
Shoppers who engage with surveys convert at a 133% higher rate, helping the brand turn insights into real revenue.
Kut from the Kloth has seen a 102x ROI from Okendo Surveys.
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