SABO has built a global following with its feminine, vacation-ready styles and seamless customer experience—but one thing was missing: a loyalty program.
SABO partnered with Andzen to bring their vision of a dream loyalty program to life. Together, they developed Sabo Resort, a bespoke program designed to deliver an exclusive, resort-inspired experience.
The tiered system rewards members for purchases, reviews, and social media engagement, with premium perks like early sale access, free express shipping–including a secret VIP tier.
How Andzen Built SABO’s Dream Loyalty Program
Andzen also integrated Okendo Loyalty with Klaviyo, launching automated email flows that kept SABO’s loyalty members engaged at every touchpoint.
The results? Since launching Sabo Resort, the program has driven impressive outcomes, with SABO seeing an 11% increase in website conversion rates, a 9.4% AOV increase among members, and loyalty members converting 3X more often.
The integration with Klaviyo has also been crucial in driving membership for Sabo Resort, as well as engagement with points earning and spending. The automated email flows have an average open rate of 66% and click rate of 11.7%, while boosting conversion rates by nearly 8%.
“Okendo stands out as a truly consolidated platform built from the ground up, offering a one-stop solution for merchants seeking market-leading features and results. That’s why Andzen is proud to partner with Okendo to create meaningful customer experiences for Shopify brands.”
